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LiveLighter Goes Live!

June 28, 2012

Painted Dog assisted the Heart Foundation in its development of the new LiveLighter health campaign.

You can see the launch ads below:

LiveLighter – Toxic Fat (30 sec)

LiveLighter – Unhealthy Snacks (15 sec)

LiveLighter – Walk to the Shops (15 sec)

It’s a campaign that has attracted a fair amount of attention, including in the US!